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👋 Oi tudo bem? I’m Carol, visual designer, art director and creative project manager in the dynamic space between brand, content and performance, with solid knowledge of both print and digital landscapes, helping brands and institutions achieve a multitude of creative and business goals.


Fluent in hands-on creative work, in the full range of tools and people-centered skills, English, Portuguese, Spanish, and working fluency in German are my ways of communicating at work and in life. 🤝 It's a pleasure to meet new folks and creative challenges, there are no bridges we can't cross together. ❤️️


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You might have seen my work at:



UI & Landing page locazation / optimization
#2 Best Corporate Content Blogs in Germany in 2022 @ Horizont.


GOAL: Find your next favorite story and discover authors and genres.

Scaling and expansion of CI redesign for content focused SEO and editorial touchpoint, raising KPIs towards title discovery, trial conversion, retention, and credit usage among underactive and new users.

DREAM: Germany’s go-to source for audio content.

Scaled flexible brand elements, UI modules, and design system components to a customizable editorial landing page. Introduced campaign assets to elevate brand awareness, engaging new and existing users with above the fold title releases.

PROJECT LIFETIME: A quick fix for a bigger challenge.

Delivered immediate cross-channel solutions while addressing long-term experience goals, leveraging results to drive further focus on content initiatives.